To create high performance machines and products that connect human beings to their passion. Their power. Their love of driving. And to their individuality. It is our focused intent to make the Shelby name represent something meaningful and inspiring. To make the Shelby name synonymous with the highest level of uniform quality and standards. Building upon our racing heritage. History. And Mythology. Broadening the Shelby experience to become a part of our global culture. And, in the process, giving Shelby a niche no one else can occupy. This is our vision. Our mission.